One item is clear, though: that art is major than just a execution – it’s a habit of creature. Creativity is deeper than just a know-how – it is a joy. Art is also higher than just a picture – it unfolds a tale. Giving that art resonates very strongly with individual feel takes it not surprising that we have constantly caused it a part of our existence.

Art Is Tedious

 However, it’s precisely this craft that can also gratify, raise recognition and strengthen tolerance, approval foreign abilities, no issue how curious they may appear from one’s point of view. Art takes a significant performance in the fight versus intolerance towards other cultures and views, racism and other outline of social contrasts. Art benefits ensure that similarity and points around the world receive appropriate acceptance.

Painting is the microscope that the creator focuses on the mysteries of his soul in order to reveal to all those mysteries common to all human beings. Art can also get the pattern of paintings, and it intends to amuse and make somebody cheerful. Nevertheless, when art is invented for a clear-cut public or goal, it begins to consciously evoke deeper emotions in viewers. For instance, pictures can be drawn to evoke certain emotions, inspire or uplift or challenge a person’s morality. There are also things of creative that spark heated debates at an international level. Artworks that challenge patterns and can turn the attitude of community. A well-known example of such a creativity is Picasso’s Guernica. Frequently art is just something to influence a person who shares the artist’s meanings, mood and experiences.

Man Understands Beauty Only Thanks to Creativity

 This is socially shaped, reflects the accepted and the current, and grows and diversities with us. Nevertheless, in our global sphere, tastes are different. So how can artists strive for beauty? By showing their own view or interpretation of beauty. What we often hope for from art is to discover something new, to see a work that presents the world to us in a new way – new beauty. Thus, the artist’s first role is to teach us to understand beauty and to expand our vision.

Recently, people are paying increasing in weight to art works, so the demand for online art markets has increased. For most creative artists, the volume of the online art sell may be of scant passion, as they are rightfully more affected in the gifted way of things. However, if you take a moment and look at how big this market actually is, it quickly becomes clear why you should seriously consider selling online. Online retail is also growing fast, so now is the perfect time to start selling and buying online. Forty three percent of art buyers said they enjoy buying art directly online. This is why investing in a digital presence is so important to capture the attention of young buyers. Investing in e-commerce has already paid off for online art stores. They have invested in their digital presence and they have found new arts for collectors who prefer to buy online.

Investments

Investments are often not a major reason for online art purchases, as they are more likely to be made through direct sales locally. In fact, the two most important factors in online purchases are: aesthetics and consistency with the style and decor of your home, and the emotional context at the time of purchase. Emotional context refers to how a buyer interacts with an artwork. It may be that he has already met the artist or is connected to him, or the work of art itself reminds him of a holiday, a place or an event. Selling art online is very different from selling it in a gallery. Detailed descriptions and the context of the work are critical when selling online because you don’t have the opportunity to engage in conversation with the buyer to capture their basic interest.

There Are Limits

However, the volume is higher due to the larger audience and the ability to reach the long tail. As we noted above, investment is not a key factor in online art purchases. Therefore, the lower price point is totally understandable as investment value tends to drive prices at the higher end of the market. In other words, the questions an online shopper usually asks himself or herself are: do I like it and does it fit my interior style? Therefore, there is a limit to what they are willing to pay for it. A quick note on limited editions related to this point: Limited editions add urgency and investment value. We therefore recommend considering them even if the investment is not the main reason for the purchase. That depends on things like the cost of living in a country and the size of the artwork – i.e. how much it costs to produce. Mainly economists using the Big Mac Index, where they compare the price of the Big Mac in each country, have compared the cost of living. This is a handy measure as it is all about the same product available in over 50 countries. Based on our years of experience in the market, for many art buyers, “affordable” means less than $300, but of course, that’s very subjective.

Bottom Line

The galleries are offering their customers the opportunity to buy for art online. In addition to online sales channels, visibility on social media channels is also playing an increasingly important role for the art trade. As the current report shows, Instagram is outstripping Facebook for the first time: 57 percent of the art buyers surveyed stated that they use Instagram when they want to find out more about works of art and are looking for inspiration. The galleries act accordingly, 91 percent of the galleries already use social media to present their works and artists and also see a corresponding influence on their sales figures. 35 percent of galleries surveyed believe their Instagram activities drive sales. Regarding Facebook, only 7% of galleries shared the same opinion.

 

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